Tag Archive: Events

Strategic Sponsorship at the Australian Open

The week of the Australian Open is always hot in Melbourne. And this year Mother Nature has decided to make this statement especially true with almost an entire week above 40 degrees. While… Continue reading

Let your freak flag fly!

Comic-con, a yearly extravaganza for fans of science fiction, comic books, anime, super heroes and many other comic extensions. See where I’m going with this?

Putting on a Public Launch – Part 2: Pulling a Crowd

You can put on a phenomenal launch for your show (See yesterday’s Legally Blonde post), but you also need to draw in a huge crowd in order to increase the volume of free… Continue reading